Black Panther too 'politically correct' for China

Black Panther too 'politically correct' for China as ticket sales dive in world's second-largest market

By Michael Walsh and Bang Xiao

Posted yesterday at 11:15pm

Black Panther opened at the top of China's box office last weekend, collecting an estimated $US62.8 million, but a lukewarm audience response has seen ticket sales dive in the days since.

Many Chinese movie-goers have criticised the hit Marvel film — which has so far earned more than $US1 billion globally — for what they saw as its "political correctness".

Black Panther has a majority black cast and was widely praised by Western critics and members of the African diaspora worldwide for its empowering characters.

In contrast, the film currently has a rating of 6.7 out of 10 on the Chinese movie reviewing platform Douban, and a rating of 7.1 out of 10 on fellow review site MTime.

"I just dislike stereotyped political correctness."

Chinese film critic Chu Mufeng wrote on his Weibo account that it appeared the film's global success "seems to suggest the film's social significance is greater than its content".

Some commenters said they did not understand why the film was resonating with people of African heritage around the world, accusing those audiences of getting "special treatment".

"Countless black people have won their status for several generations. [Asian people] have not yet even entered mainstream society," one anonymous Douban user said.

"Why have Marvel and DC ignored the Asians and other ethnic groups? Why can only the black people have this kind of special treatment?" another user wrote.

Jonathan Papish, the Chinese film industry analyst for trade publication China Film Insider, said Marvel's popularity contributed to Black Panther's strong opening weekend, however this has not lasted.

"We saw pretty much right after it opened on Friday, word of mouth started spreading on WeChat and other social media outlets that this was not your typical Marvel movie, and the box office has kind of fallen off on this one," he said.

Mr Papish predicted ticket sales this weekend might drop by as much as 85 per cent compared to its debut.

"I think for the most part Chinese movie-goers are not getting what they expected from a Marvel film," he said.

"Most of these Marvel films are very bright, very funny, sort of about saving the world, big explosions.

Mr Papish said this sort of criticism of major Hollywood films was relatively uncommon in his experience.

"The only other time I saw this with a Marvel film was Spiderman Homecoming. There was kind of this comment about [the female lead character] being black," he said."

"Chinese movie-goers felt that was a needless addition to the Spiderman universe," he said.

A lot of media attention on China's reaction to Black Panther has focused on audience reviews featuring racially insensitive comments.

One viewer review quoted on the website Quartz described the 3D version of the film as being "nearly a torture for the eyes", due to the film's casting and cinematography.

"Black Panther is black, all the major characters are black, a lot of scenes are black, the car-chasing scene is black — the blackness has really made me drowsy," another Douban reviewer said.

Mr Papish said the comments had more to do with aesthetic taste than racism.

"There's a complaint with Chinese movie-goers that 3D movies are too dark, and so this added to the kind of aesthetic of this movie that didn't fit their pallet," he said.

China's box office is the second-largest in the world, and is expected to eventually overtake the United States as the largest film market.

This is not a library. You buy something or you go now!

Is it too politically correct or are the chinese too racist?

So Chinese don’t like negros?

Lol @ Chinese wanting their turn to have their superhero. It’s not the black panthers fault iron fist is white and not Asian. Geez

clattymine -


Is it too politically correct or are the chinese too racist?

Well, the Chinese are super racist but they are not wrong in their ratings of the movie. 

 

6.5 - 7.0 sounds about right to me

.

Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

Well, how about it just plain sucked and you can be any race and see that.

It's not the Chinese - no one is more racist than American blacks and white liberals, so stop deflecting, libtards.

effertime - Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

It's an obvious choice. The Asian market is massive for marvel and these movies are just shitty cash cows. 

Onikage -
effertime - Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

It's an obvious choice. The Asian market is massive for marvel and these movies are just shitty cash cows. 

They really should have reinvented Iron Fist as an Asian character.  Would have helped it suck less

effertime - Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

DC has “The New Superman” who is Chinese powered by the Government of Mao

China isn't "woke" enough.

 

It's a superhero film.  It's supposed to be about a heroic narrative.  That's why people like them.

Black panther probably does that as a fiilm...but probably doesn't do it as well as other movies.  The other aspects of the film don't drive this point...It's kind of like bragging how well your microwave can shred cheese.  

This is one thing I love about many Asians.

They really don't give a F about political correctness.

 

Chinese people don't want to see a bunch of black people on screen, that's all there is to it.

anunaki -

So Chinese don’t like negros?

 

 

Too much fantasy even for a comic book....chinese not having bs social engineering

effertime - Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

The Chinese have been been financing their own movies for a few years now and have really started to dominate their domestic box office over the last year. Three of the top five movies on the 2018 worldwide box office charts were made in China and earned almost all of their money in China. Operation Red Sea has made $530MM, Detective Chinatown 2 has made $520MM, and Monster Hunt 2 has made $355MM. 2017's Wolf Warrior 2 raked in a ridiculous $870MM in China. That's the second best single-country gross EVER, trailing only SW-TFA's American run.

Steve4192 -
effertime - Im sure Marvel will be making stupid Asian themed super hero movies soon for Chinese consumption. The market is huge.

Really its their own fault for not financing their own movies...which they could do if their movies didn't suck so bad. But Marvel will be happy to sell them one, instead.

The Chinese have been been financing their own movies for a few years now and have really started to dominate their domestic box office over the last year. Three of the top five movies on the 2018 worldwide box office charts were made in China and earned almost all of their money in China. Operation Red Sea has made $530MM, Detective Chinatown 2 has made $520MM, and Monster Hunt 2 has made $355MM. 2017's Wolf Warrior 2 raked in a ridiculous $870MM in China. That's the second best single-country gross EVER, trailing only SW-TFA's American run.

The Chinese have made their own movies for decades.