The ESPN numbers are good, DWCS is a success, Fight Pass is a success, before the year is out UFC is doing shows in China, Australia, Canada, Dubai, Mexico City, NYC, Copenhagen, Singapore, Moscow, Boston, Tampa, Sao Paulo, Busan, DC, and Las Vegas.
Another Chuck, Tito, Brock, Ronda, GSP, Anderson, Conor etc... is on the way. Unranked kids like O'Malley are doing millions upon millions of views on youtube with their DWCS fights alone.
Khabib vs Johnson, just put up on youtube for free a week ago has 13 million views.
Whether or not the PPV model continues... the UFC is bigger than ever and here to stay. Bellator and ONE have big money behind them yet have to crawl along to get market share.
I know everyone gets bored with some of the Fight Night cards, the WMMA and some of the weak PPVs at times but overall man, the UFC is still bigger than ever and Bob Arum is talking out of his ass.
Arum is full of shit, like when he said UFC is for skinhead white guys.