if brock wasnt such a lunkhead id be positive this was a good example of product placement (thats when celebrities go on jay leno and casually mention how much they love mac and cheese and pocket a lump of cash for the mention... think of it as "im going to disneyland" but under the table)
coors light funnels $50000- $75000 to brock (i wouldnt know the amount) and steals the show at the peak of the event with a commercial for coors light... not only that but they smack down their biggest rival at the same time
magic johnson probably got the biggest payoff for the KFC mentions at michael jacksons funeral though... that was perfection in so many ways