Paulo Costa's fame skyrocketed once he started being himself

He’s so genuine now, im def a fan

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Yeah funny how that worked, some guys naturally have it but they get caught up in being fake and putting on an act, sometimes people like the act sometimes not, Colby somehow has fans from his lame ass act

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The UFC needs to take Costa and Strickland on a press tour before their fight. It would be hilarious.

That fight has to happen before one of them leaves the UFC, just for the buildup, pressers and trash talk comedy on twitter.

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Did his fame really skyrocket though?

Costa’s biggest problem is that he’s been fighting pretty bad since Israel.

Does being a funny Tweet man pay well?

He’s denied that he’s signed to fight Bobby Knuckles and has no other fights rumored.

He’s fought once a year for the last five years and of the three guys he beat in that time, two are retired and the other one long gone from the UFC.

He seems to be having fun these days, good for him, but does anyone know if he has business ventures or something else to pay the bills outside of MMA? Yeah, yeah, Secret Juice. Anything else?

He’s 31 now, and if he wants to make a real run, he needs to quit fucking around and start booking fights

Khamzat just ducked him and it’s kinda hard to fault anyone who didn’t fight as much 2020-2021. He should definitely fight Whittaker if that’s what’s on the table.

Classic!

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He was pretty well liked before the Adesanya fight but the fanbase turned on him for losing and saying he was compromised before entering the cage. He was also hated by most for not making 185 lbs against Marvin Vettori. It isn’t that he changed it’s just that people have short memories. MMA is a very “what did you do for me lately” sport.

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I barely remember that he fought rockhold😆

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Secret juice :cup_with_straw:

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