Brigham, the article states that that the coaches' title fight following the show will take place in December.
This would have been great for Rampage v Wanderlei III or Rampage v Shogun III if that were next. Shogun could use the TUF factor while hot off his KO of Chuck, I really wish they were going that route, but hey, Rampage earned chance to regain the title, so here we are.
The UG (myself included) will of course hate this for putting the LHW title on hold another 2 months. However, either Machida or Evans (Team Jackson) will be interesting as coach. Both could use the promotion of the show as the new top dog in the marquee divison of the UFC and Rampage will give them the rub while getting back in the spotlight himself.
This makes the most since due to timing. The Lightweight, Welterweight, and Heavyweight championships will not be decided until after the show is to begin production and Middleweight contenders are being featured in the current season. Brock needs no TUF hype, Mir just had his, if GSP retains he is tied up with Anderson next and UFC Primetime will promote that superfight, same for Anderson.
ZUFFA sees the current/next LHW champ as needing a marketing push to make this fight the money match it should be. If Florian defeats Penn, I bet Kenny becomes TUF coach soon, if Alves goes over GSP, same.