If anyone still doubted it, they can stop now. Take a look at this:
"...Back in December, DSE CEO Nobuyuki Sakakibara took part in an interview that was published in the Japanese magazine Kami Pro. In the interview, Sakakibara was unusually candid and acknowledged the UFC's large control of the American MMA market. "The UFC is getting 600,000 Pay-Per-View buys. We cannot catch up with the UFC at this rate. If we can't get a share of the U.S. market, we won't be able to keep the best fighters." Sakakibara also admitted that their debut in the American market was late and should have been made at the beginning of 2006. "We held Pride 32 in Las Vegas back in October but it was too late...10 months too late."
Despite their setbacks, DSE will continue its journey into the growing American MMA market. "Among sports today, MMA is the only sport where the best fighters come to compete in Japan. But the situation is changing now. If Pride wants to keep its number one status, we have to make the move to the U.S."
"Pride fighters love the organization," added Sakakibara. "However, when other promotions offer 30%-40% more money, it's possible that fighters may leave. We do our best to stay competitive..."