"Strikeforce: Carano vs. Cyborg" draws 576,000 viewers, UFC 100 replay nabs two million
by Dann Stupp on Aug 18, 2009 at 12:15 pm ET
As expected Spike TV's replay of a UFC 100 pay-per-view event outdrew the live broadcast of "Strikeforce: Carano vs. Cyborg" on Showtime this past weekend.
Spike TV, a basic cable station, is available in 98 million homes. Showtime, a premium cable station, has approximately 15 million paying subscribers.
"Strikeforce: Carano vs. Cyborg" drew an average audience of 576,000 viewers. The UFC replay drew nearly four times that with two million viewers.
Strikeforce's Aug. 15 event was one of the biggest shows in the promotion's history and featured the long-awaited Cristiane "Cyborg" Santos vs. Gina Carano title fight. As with other competitors, the UFC and Spike TV ultimately decided to counter-program the broadcast.
Strikeforce's event averaged 576,000 viewers (and peaked with 856,000 for the night's main event at midnight). UFC 100 averaged two million viewers, and it's 1.8 rating (513,000 viewers) was the highest-rated program in the male-18-34 demographic during its timeslot.
Additionally, Spike TV edged Showtime in that demo with 513,000 viewers to the premium channel's 181,000.
UFC 100 took place July 11 at the Mandalay Bay Events Center in Las Vegas. The milestone event featured one of the most stacked cards in the organization's history with three headline-worthy fights, including the official main event of UFC heavyweight champion Brock Lesnar vs. interim title-holder Frank Mir.
The Strikeforce event, which took place at the HP Pavilion in San Jose, Calif., also featured Strikeforce interim lightweight champion Gilbert Melendez's title defense over Mitsuhiro Ishida, Gegard Mousasi defeating light-heavyweight champ Renato "Babalu" Sobral, and Fabricio Werdum easily defeating. Mike Kyle.
Wow!
agreed but i thought it would be closer than that
Fear the Brock
So on average, one out of every 26 homes with Showtime watched Carano/Cyborg while only 1 out of every 49 homes with Spike watched UFC 100 rebroadcast.
Sounds like Strikeforce was relatively more popular. Good job Coker and company!
whiteghost - So on average, one out of every 26 homes with Showtime watched Carano/Cyborg while only 1 out of every 49 homes with Spike watched UFC 100 rebroadcast.
Sounds like Strikeforce was relatively more popular. Good job Coker and company!
exactly, Dana = Cokerowned
WHAT?? HOLY SHIT! A FREE SHOW GOT MORE VIEWS THAN A PPV OR ONE ON PAY CABLE?! OMG LULZL OMG
Ausgepicht - WHAT?? HOLY SHIT! A FREE SHOW GOT MORE VIEWS THAN A PPV OR ONE ON PAY CABLE?! OMG LULZL OMG
Gina
Ausgepicht - WHAT?? HOLY SHIT! A FREE SHOW OF A RERUN GOT MORE VIEWS THAN A LIVE PPV OR LIVE ONE ON PAY CABLE?! BY 4X?! OMG LULZL OMG
fixed
lol...like it changes anything. You minus well be placing a pancake on a rabbit's head.
I am not impressed with your red herring.
Both numbers are impressive.
That means that at 1 point around 3 million people were watching MMA.
- Was the event profitable?
2. Did it receive a larger audience than previous Strikeforce events?
Those are the only relevant questions, imo. If Strikeforce is profitable and growing then that's all that matters.
2 guys with common sense coming on and ended the thread.
B_Goetz - 1. Was the event profitable?
2. Did it receive a larger audience than previous Strikeforce events?
Those are the only relevant questions, imo. If Strikeforce is profitable and growing then that's all that matters.
Here's the answer to #2. I wish they had specific numbers for the previous events.
“Strikeforce: Carano vs. Cyborg” sets new precedent for Showtime
August 18, 2009 by Cory Brady
“Strikeforce: Carano vs. Cyborg” can currently lay claim to having the highest rating of any martial arts related program aired in the history of Showtime.
FiveOuncesOfPain.com was recently able to obtain the news through a representative of the Showtime network.
The event was headlined by a female title attraction between Cristiane “Cyborg” Santos and Gina Carano, with other featured bouts including Gegard Mousasi vs. Renato “Babalu” Sobral, Fabricio Werdum vs. Mike Kyle and more.
“Strikeforce: Carano vs. Cyborg” bested out previous Showtime/Strikeforce ventures such as “Shamrock vs. Diaz”, “Lawler vs. Shields”, and “Shamrock vs. Le” in the ratings department.
http://fiveouncesofpain.com/2009/08/18/strikeforce-carano-vs-cyborg-sets-new-precedent-for-showtime/
The crazy thing is that 2 mil watched UFC 100...almost an entire month later. I'd be interested to know how many were new viewers and how many actually watched for the unbroadcasted undercard? Crazy times we live in.
WOW numbers for both events are amazing
Mark The Antidote Coleman = 4X more popular than Gina Carano.
Squared Circle - Mark The Antidote Coleman = 4X more popular than Gina Carano.
K-Dub-"T" -Ausgepicht - WHAT?? HOLY SHIT! A FREE SHOW GOT MORE VIEWS THAN A PPV OR ONE ON PAY CABLE?! OMG LULZL OMG
Settle down Ausgepicht. Your logic is not wanted here!
VTFU