It seems Strikeforce is putting all their eggs in one basket. What happends if Fedor loses to an "unmarketed" or "unmarketable" fighter? I'm just wondering if they have a contigency plan, whether they have considered it and what the future would hold for Strikeforce as a viable competitor to UFC.
Not much because he's not their biggest draw anyways, Carano is. They are trying to build him into a draw, they are not leaning on him hoping for viewers like Affliction was.