Holm vs Shevchenko put up some great numbers. Just goes to show the UFC brand, exposure, promotion and advertising really pays off.
Bellator put up an avg of 668k for Caldwell vs Taimanglo. In comparison the UFC prelim fight between Wineland and Saenz almost doubled that at 1.26m
Bellator really struggling as of late. Serious lack of promotion of cards and bad matchmaking will continue to be their downfall it seems.
Full Dave Meltzer article here
Word. Thanks for posting. I used my VU for the day, someone get OP.
It's a miracle that many people watched that Bellator card...
Clarence Parents - It's a miracle that many people watched that Bellator card...
Pretty crazy considering the three events prior with supposed big names such as Daley, Bendo, Mitrione and Rampage all did worse.
I have a lot of issues with how Bellator promotes, or lackthereof. They should be doing much better but it seems Coker is determined to use old styles of promoting rather than coming into the 21st century and embracing other avenues. Shame their fighters are devalued by Bellator's constant lack of relevant promotion.